Hi, I’m Joan

I’m a midlife fitness & nutrition coach, mom of three, and your biggest cheerleader for feeling strong in the season you’re in right now—not the one you lived 20 years ago.

Over the last decade I’ve helped hundreds of women trade “all-or-nothing” plans for simple, science-backed habits that fit careers, caregiving, college visits, and everything else real life throws at us. I blend:

• Smart strength training to protect muscle and joints

• Straightforward nutrition (think lean protein + colorful plates, not dieting)

• Mindset shifts that turn self-talk into self-coaching

Why? Because I have spent years coaching women who are stuck in the same spin cycle—over-scheduled, under-fueled, and frustrated that the old rules no longer worked. When we finally simplified the plan, their results (and sanity) returned, and I am excited to share the blueprint with you.

If you’re ready to feel 1 % less stuck and 100 % more confident, you’re in the right place. Let’s swap overwhelm for momentum—together.