The Midlife Glow Up

An 8-Week Coaching Program for Women 40+:

Fitness, Nutrition, or a Hybrid Path to Your Glow Up.

IF you are ready to glow up in midlife, this program is for you!

The Midlife Glow Up is an 8-week group coaching program for women 40+ who are finally ready to prioritize themselves and stop spinning their wheels with fitness and nutrition by learning simple strategies to build sustainable habits and step into midlife with strength and confidence. Inside, you’ll choose the path that fits your life—fitness, nutrition, or both—and get the support to make changes that last.

Here’s How it works:

Step 1: Pick your focus

Step 2: Outline Your Commitments

Step 3: Put Your Plan Into Action

Step 1: Pick your focus

  • Fitness Track

    If you are ready to focus on fitness, specifically strength training, this is the path for you!

  • Nutrition Track

    If you are ready to focus on nutrition, specifically simplifying the process of healthy eating and prioritizing protein, this is the path for you!

  • Hybrid Track

    If you are ready to focus on both fitness and nutrition (strength training + prioritizing protein), this path is for you!

Step 2: outline your commitments

This is where you get clear on how you’ll follow through. Instead of hoping you’ll “find time,” you’ll decide in advance how you’ll show up for yourself during the 8 weeks.

If your focus is Fitness, your commitment might look like deciding when and where you’ll work out each week - and having a backup plan for the days life gets busy.

If your focus is Nutrition, your commitment could be how you’ll approach food prep and fueling your body - like setting aside 30 minutes on Sunday to prep, keeping quick protein options on hand, or aiming to include protein at each meal.

If you’ve chosen the Hybrid path, you’ll outline a simple plan for both movement and meals so you can stay consistent without overcomplicating it.

And while habit tracking isn’t mandatory, it’s highly recommended because each time you follow through and see your progress add up, you build self-trust and create the momentum that keeps you going.

Step 3: put your plan into action

This is where the magic happens. With everything laid out for you, it’s no longer about trying to figure it all out on your own - you simply show up and take the next step.

With follow-along workouts, simple nutrition strategies, weekly live coaching calls, and the support of a community of women just like you, you’ll start putting your plan into practice. Week by week, you’ll:

  • Build consistency and momentum without relying on willpower.

  • Establish habits that feel doable and fit your real life.

  • Notice yourself getting stronger, fueling better, and feeling more confident.

  • Experience the encouragement of knowing you’re not in this alone.

By the end of 8 weeks, you won’t just have completed a program - you’ll have built routines you can carry forward into the rest of your life.

What You’ll Get Inside The Midlife Glow Up

When you join the 8-week Midlife Glow Up, you’re not just signing up for another program—you’re learning how to build habits that last. This isn’t about a quick fix; it’s about kickstarting the routines that will keep you strong, confident, and vibrant for years to come.

  • Weekly Live Group Coaching Calls – Connect with me and other women in midlife for coaching, accountability, and encouragement. Can’t make it live? No worries—all calls are recorded so you can catch the replay on your own time.

  • Direct Coaching With Joan – You’ll have 3 opportunities over the 8 weeks to submit a check-in form and receive personalized 1:1 feedback from me. This is where I’ll help you fine-tune your plan, troubleshoot obstacles, and celebrate your wins.

  • Clear, Step-by-Step Path – Choose your track:

    • Fitness: A progressive plan that starts small and builds week by week, with two levels to choose from -beginner or already active. All workouts are follow-along videos you can do anywhere, so it’s truly plug-and-play with no guesswork.

    • Nutrition: A simple, sustainable approach to eating that helps you fuel your body and feel your best - without diets or extremes. You’ll learn protein-forward strategies and food prep systems, with practical tools that make meals easy to put together in real life.

    • Hybrid: A blend of both fitness and nutrition - ideal if you already have some healthy routines in place and want to take things to the next level. This path helps you stay consistent in both areas so you can build momentum that lasts.

  • On-Demand Resources – Access training videos, cheat sheets, and frameworks (like my 2×5 Strong Method and 4×4 Fist Method) to guide your workouts and meals.

  • Community Support – Stay motivated inside our private group chat where you can ask questions, celebrate wins, and stay accountable.

  • Habit & Progress Tracking Tools – Tracking isn’t about perfection - it’s about building self-trust. When you see your actions add up day after day, you can celebrate your progress and experience the kind of momentum that compounds over time.

Check out what Glow Up Gals have to say:

“I’ve done other programs, but this one is different—it’s the real thing. Life threw me some curveballs right when I started, but Coach Joan never let me fall through the cracks. She went above and beyond to make sure I got the full value of the program.

What makes this program stand out is Joan’s deep experience and empathy. It’s designed with real women in mind—no fads, no empty promises—just genuine support that adapts to your reality. This isn’t your typical fitness program; it’s a powerful, life-changing experience led by a phenomenal coach.”

-Lata from Seattle, WA

“When I joined the Midlife Glow Up, my goal was simple: lose weight for my son’s wedding. But what I gained was so much more. I started tracking my workouts, making them a priority, and got stronger in the process. I lost 15 pounds, my skin looks healthier, and I’ve received so many compliments.

Most importantly, I feel inspired to stay healthy so I can age gracefully. I truly did ‘glow up’—and it feels amazing to finally put myself first.”

-Loren C from Sammamish, WA

“This program makes it easy to get started because everything is laid out and begins at a pace that works for anyone. I loved being able to follow a clear path while still choosing my own adventure.

Most importantly, the community is amazing! Joan and the other women cheer you on every step of the way, and you never feel like you’re on this journey alone.”

- Nora A - Issaquah WA

THe Midlife Glow Up is for you if:

  • You’ve spent years putting everyone else first, and now you’re finally ready to do something for you.

  • You’re tired of spinning your wheels, trying different diets and workouts, and never feeling like anything sticks.

  • You want to feel confident in your skin again - stronger, healthier, and ready to thrive in this season.

  • You know you need to make changes in your fitness, nutrition, or both - but you’re overwhelmed and not sure where to even start.

  • You’re done with quick fixes and extremes. You want simple, sustainable strategies that actually fit your life.

  • You’re noticing changes in your body - energy, strength, metabolism, hormones - and you want to get ahead of it instead of falling behind.

  • You crave structure and accountability, because trying to figure it out on your own just isn’t working anymore.

  • You’ve been saying, “I’ll start Monday” (or after the kids go back to school, or after life slows down) - but you know it’s time to stop waiting.

  • You want to build habits that make you proud, not guilty.

  • You’re ready to start showing up for yourself - baby step after baby step.

  • You’re ready to stop just getting by and start glowing up - body, mind, and confidence.

Ok, I’m in…

Not like other programs:

This is not an all-or-nothing program. You won’t feel restricted or like you can’t enjoy life’s pleasures, such as travel or dining out. Instead, it’s designed to be simple, strategic, and to fit seamlessly into your busy life.

The goal is to help you prioritize your health by establishing routines that ground you, giving you stability, confidence, and empowerment. When life throws you curveballs, you’ll be able to stay aligned with your values, with self-care always at the top of your list.

The program is laid out step-by-step, so you can move from feeling overwhelmed and frustrated to confident and empowered. It’s designed specifically for the woman who is juggling multiple responsibilities—whether it’s raising and launching kids, caring for aging parents, managing menopause symptoms, or navigating the ups and downs of this transitional time.

If you are ready to stop falling off the wagon and finally make lifestyle changes that LAST, I’d love to guide you every step of the way inside The Midlife Glow Up.

Frequently Asked Questions

Who is The Midlife Glow Up for

1. Who is this program for?
Women in midlife (40+) who are tired of starting over, overwhelmed by all the fitness and nutrition “noise,” and finally ready to prioritize themselves with simple, sustainable habits.

2. I’m not very fit/healthy right now. Will this be too advanced for me?
Not at all- beginners welcome here. You’ll choose your path: Fitness, Nutrition, or Hybrid, and you’ll also choose your pace. The program is progressive in nature, so the workouts and nutrition strategies meet you where you’re at and grow with you.

Choosing Your Focus

3. What if I don’t know which area to focus on?
No worries. I’ll help you decide. I recommend starting with the area you struggle with most or the one that would move the needle the most in your health right now. (Fitness, Nutrition, or Hybrid - there’s no wrong choice!) Many women do multiple rounds of The Midlife Glow up - first time they focus on Fitness, second time Nutrition and third time, Hybrid.

4. What if I start with one focus and halfway through I want to switch?
I encourage you to stick with your original choice. Why? Because the transformation comes from building consistency and seeing it through. If you switch halfway, you risk missing the real growth. That said, you can always add on extra strategies if you’re ready for more, or if you start with Hybrid you can drop down to one focus anytime.

Nutrition & Workouts

5. Do I have to follow a strict meal plan?
Nope. You’ll get simple, protein-forward nutrition strategies and recipe ideas, but no restrictive rules, cutting out food groups, or extreme dieting. It’s about nourishing your body in ways that work for your life.

6. What equipment do I need for the workouts?
Just a few basics: a set of dumbbells and a mat. Optional extras like resistance bands or a bench can be used if you have them, but they’re not required.

Time & Logistics

7. How much time will this take each week?
Not as much as you might think! The program is designed to fit into your busy life - whether you’re just getting started or already have a routine. You’ll get flexible, efficient workouts and simple nutrition strategies that you can scale up or down depending on your goals and schedule. Even small, consistent steps add up to big changes.

8. What if I miss a call or can’t join live?
All group coaching calls are recorded and uploaded right away into the program hub so you can watch anytime. Workouts and resources are all pre-recorded for your convenience.

9. I travel a lot / my schedule is unpredictable. Can I still do this?
Absolutely. The program is designed with busy, real life in mind. You can take the workouts and strategies anywhere, and everything is accessible online.

Support & Community

10. How much support will I get?
You’ll have me as your coach walking alongside you, plus the encouragement of a community of like-minded women. You’ll also get weekly live group coaching calls for extra accountability and guidance, as well as our private chat community.

11. Will I get direct coaching from Joan or only group coaching?
You’ll get both! Inside the 8 weeks, you’ll have 3 opportunities to submit your form and receive direct coaching and feedback from me. Plus, between calls, you’ll have access to me in our private community chat channel where you can ask questions, share wins, brainstorm ideas, and get support anytime.

Results & Transformation

12. What results can I expect?
Every woman’s journey is unique, but past participants have gained strength, confidence, energy, and sustainable routines that fit into their real lives. The goal isn’t just short-term change - it’s to help you build habits that stick for life.

While The Midlife Glow Up is not a weight loss program, many women do experience weight loss as a natural result of getting healthier, moving more consistently, and fueling their bodies with intention.

13. What if I’ve tried and failed before?
You’re not alone - most women who join have felt this way. The difference here is that you’ll have clear guidance, flexible tools that adapt to your life, and a supportive community so you’re never doing it on your own.

14. How is this different from other programs?
No fad diets. No all-or-nothing workouts. This program focuses on fitness, nutrition, and mindset in a way that fits into your real life. It’s designed for midlife women - honoring your body, your capacity, and your season of life.

Investment: $600 for the full 8-week Midlife Glow Up program.
That breaks down to just $75 per week for personalized coaching, tools, and support designed to help you simplify fitness and nutrition in midlife.

Flexible payment plans are available to make it easy to get started.

What are my Investment Options?

Let’s do this!

Hi, I’m Joan

If you’re a woman in midlife who’s tired of spinning your wheels with fitness and nutrition—and you know it’s finally time to start prioritizing yourself—you’re in the right place.

Hi, I’m Joan!

I’m a mom of three girls—two already out of the nest and one not far behind. With empty nest right around the corner, I know exactly what it feels like to be in this midlife season—pulled in a million directions, navigating change, and realizing it’s time to finally put your own health back on the priority list.

That’s why I created The Midlife Glow Up, an 8-week group coaching program designed just for women over 40. Whether you choose to focus on Fitness, Nutrition, or a Hybrid of both, you’ll get simple, sustainable strategies that help you build strength, boost energy, and feel at home in your body again.

I know how easy it is to put yourself last. I also know it doesn’t have to be complicated - or take hours in the gym - to create habits that stick. Inside the Glow Up, you’ll learn how to simplify workouts, make nutrition realistic for busy midlife, and finally feel consistent without the guilt or extremes.

If you’re ready to stop spinning your wheels and start feeling strong, confident, and energized, you’re in the right place. I’ll be with you every step of the way - coaching, encouraging, and cheering you on.

Let’s make this the season you choose YOU.

One friendly email each week—no spam, just inspiration and practical tips to keep your midlife glow going strong. Ready? Let’s do this!